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authwobe

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Reply with quote  #1 

Hello,

Black Tuesday for me on 25.08.2015 as I'm experiencing the worst revenue day in the last 3 months.
Impressions and install did get a little bit lower when the school start in the US, also I've seen a revenue drop mainly on Chartboost but on Admob as well.
But yesterday it was awful, Chartboost has made for me 1.43$ with over 13.000 de impressions delivered and almost 1400 new installs. Admob major drop from July when in made like 20+$ a day, now it barely makes 15$ a day. Applovin is still pretty stable even though it had a bad day on this tuesday also.
Here are some screenshots:
black tuesday.png 


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bestgamesstudios

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Reply with quote  #2 
Yes, the last few days revenue has been low for me (I mostly use adMob), but seems to be returning now - I usually earn 6-8$ per day but those days I got like 4$.  I think it is related to the stock market/ world economy, as everything is crashing currently and advertisers are wary of spending money. On a slightly unrelated note, if anyone currently holds a lot of stocks/currency, now is a great time to buy gold, since the world economy will continue going down in a tailspin in the foreseeable future.
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authwobe

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Reply with quote  #3 
Action taken:
- Will update all the apps that have AppLovin on them, and show Applovin when the game starts, instead of Chartboost as it currently is.
- Chartboost optimization.


Also I've emailed Chartboost like a week ago, the business department or so, to ask them to help me create a solution for Chartboost's revenue drop this month. They throw me 2 links with the optimization guide and wish me good luck.
So that's why I will focus more on Applovin which has a nice ECPM, if I were to have Chartboost's number of impressions in AppLovin even with a ecpm of 3 I would have even on this black tuesday around 39$ only with AppLovin.
So yeah..

Anyone having a drop in revenue yesterday (25.08.2015)?
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Martin

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Reply with quote  #4 
Hey guys. 
Same for us, Aug 24th was bad and Aug 25th 2015 was even worse. But drop so far. I think this is mainly due to the kids going back to the school in the US.
It could also be due to the China economy problems and the recent stock market drop here, but i think its mainly due to the kids going to back to school because overall the downloads were lower for us which has caused the lower revenue.

I'll do another revenue video about this soon and post on the Pro Video section.

Maybe buy gold, silver, or bit coin perhaps?

Chat soon guys
Martin


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authwobe

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Reply with quote  #5 
Quote:
Originally Posted by authwobe
Action taken:
- Will update all the apps that have AppLovin on them, and show Applovin when the game starts, instead of Chartboost as it currently is.
- Chartboost optimization.




Apps are waiting for review now at Apple.
Chartboost optimization is done.

I'll let you guys know what impact had the Chartboost optimization in about a week or so.
Also on AppLovin after one month after the updates are Ready to Sale.


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XdebugX

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Reply with quote  #6 
I only use Admob, but my revenue dropped by about 1/3 on 23rd, 24th, and 25th. Also my impressions and downloads dropped a lot too. As Martin says, it's probably because the kiddies are back in school.
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Roman

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Reply with quote  #7 
I use mostly Chartboost and my revenue dropped for 50% in last month. Thank God that I earn most of my money with paid games on IOS. Chartboost fill rate is very low... that is probably the reason they don't show it in dashboard.
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Martin

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Reply with quote  #8 
This is why we're focussing more on increasing ARPU and in-app purchases now. Its super important to spread the risk as ad revenue goes up and down so much.
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stargamesryk

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Reply with quote  #9 
hi martin i have many iOS app but  i didn't implement IAP , what you think should i try it also as you recent post made my mind regarding this , can you share please some stats it will really help me to understand how it can change revenue per day basis.thanks
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rayleigh

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Reply with quote  #10 
your ecpm from applovin are incredible  ^^ when i have also 7$ ecpm i will made 600$ or more a day wtf but my ecpm is only about 0.4-0.7$
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